Arts & Sciences Signs Creative Studio OneDay To Arts & Intelligence

OneDay debuts as the first creative studio operating within the Arts & Intelligence ecosystem.

Founded by director Samir Mallal, OneDay brings a cinematic approach to AI-native storytelling, featuring original IP, rapid prototyping workflows, and a distinctive visual identity that reflects the speed and possibilities of the medium. OneDay’s leadership includes partner and director Bouha Kazmi, and strategist Madelaine Guppy, whose combined backgrounds span commercial storytelling, music video direction, feature documentary, and spatial.

Their recent short-form work – Spiders in the Sky and Atlas, Interrupted – showcases the studio’s ability to blend cutting-edge AI visuals with emotionally charged and conceptually rich narratives, positioning them as a creative force within Arts & Intelligence. Since its launch, the studio has produced original AI narrative content that has been featured in The New York Times, The Guardian, BBC, and Variety, underscoring the strong resonance this new model is achieving.

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