Director Fiona McGee On The Gender Disparity In Comedy

"Female directors get work on proof, whereas male directors get work based on prospect. And if that 'showreel' is what gets you your next job, then female directors are always going to be the underdogs."

As a woman in advertising comedy, director Fiona McGee is no stranger to funny, but the question of representation and expression in an industry still fighting for equity is no laughing matter. Find out what's changed, and what still needs to change on shots.